Valentine’s Day, the Bloomable Way: Your Official Guide to Choosing the Perfect Flowers and Gifts

The month of love is soon upon us on the 14th February, as you start to see more and more reds and pinks decorate the shops. It feels like a shock to the system as you try to recover from the fact that Ke-Dezemba is sadly over. By now, most brands in the business of flowers and gifts are communicating the same message and trying to sell you the same products that they’ve been selling for years. Let’s be honest, Valentine’s Day has become quite predictable (and boring). But not all hope is lost. What if you could shop for a flower arrangement or gift that feels like it was lovingly curated just for the person you have in mind; that speaks to the exact feelings you want to convey? Bloomable’s got you covered. 

Bloomable is an online marketplace that connects people with local independent florists and artisans across the country. Think of it as the ‘Uber for flowers and gifts’. Bloomable has created a Valentine’s Day collection that is thoughtful, personal, and reflective of the full spectrum of emotions one may experience as they navigate this “crazy little thing called love” as Queen so aptly put it. Instead of a bunch (mind the pun) of generic rose arrangements, this year’s collection features categories that guide you through the right kind of gesture for the type of love you want to express. Whether you prefer the classics or want to step outside the box, Bloomable has something that feels intentional for you. 

Because real love isn’t one-size fits all, so the flowers and gifts you buy shouldn’t be either. 

Ultra Classics: The Ultimate Valentine’s Day Icons

When people think Valentine’s Day, an image of classic red roses pops into mind – it’s not a coincidence, it’s been designed that way. In the 18th and 19th centuries, Victorians used flowers to express feelings that were too taboo to speak out loud. Giving a simple red rose was seen as a direct romantic message of deep love, desire and passion. This sentiment has stood the test of time, because even today in 2026 nothing quite says “I love you” like red roses. 

Bloomable’s ‘Ultra Classics’ includes arrangements that range from the Dozen Red Rose Bouquet to options paired with a heart-shaped chocolate, a teddy, or even sparkling grape juice. These arrangements have one vital difference – they’re all crafted by the communities most talented local florists and artisans from Bloomable’s network across South Africa, instead of being mass-produced. 

Real Romance Classics: Timeless Options with a Modern Edge

If you like the idea of classic flowers but want them to feel more considered, then this is the category of our collection for you to explore. This category features bouquets with red roses with greenery or paired with local South African chocolate in The Eternal Spark and The Fairytale respectively. If red roses are not your fancy, you can also find other rose colours in Instant Crush, Tattoo of Your Name, and 1000 Miles. Because what’s more romantic than “the man who walked a thousand miles to fall down at your door”? This category also includes mixed bouquets for those who prefer a bit of variation with Steal a Kiss, Dronk op die Liefde and Hey Sweetie.

To sum it up, this category of arrangements are for heartfelt gestures to express your love and care for that special person in your life. 

Boldly Unfiltered: For Love That Doesn’t Follow the Rules

At Bloomable, we’re all for grand gestures and this category includes exactly that. It includes arrangements for the type of love that makes you want to stand outside with a boombox above your head. Our Limitless Luxury allows you to choose from 50, 75 or 100 red roses – the ultimate statement piece when subtly just won’t do. Or if you want to go all in for a Notebook “I want you forever, you and me every day” kind of love then The Forever Bouquet includes 150, 200 or 365 red roses – one for every day of the year. It doesn’t get more romantic than that. This category also celebrates longer-term enduring love with Champagne Celebrations and self-love with I Can Buy Myself Flowers (Miley would be proud). 

If you’re looking for a stand-out gesture, then this category is where you should look.

Tiny Gestures, Big Feelings: Say More with Less

Sometimes it’s the smaller gestures that carry the deepest meaning. Not every Valentine’s day moment calls for a grand bouquet, and Bloomable understands that. This category features smaller thoughtful arrangements like our best-seller Simply Smitten. But it also includes the somewhat forgotten sentiments that slip through the cracks over Valentines Day – the relationship that might’ve ended recently but deserves to be honoured with Let’s Stay Friends, or the friendship you want to commemorate for their support in Friendzone (Galentine’s Day on the 13th February is the perfect opportunity for that). It also includes more – dare we say – risky sentiments with Hey, you up? and Thanks For Last Night, which speak for themselves.

Gifts For Her: Thoughtful, Beautiful Gestures

If you prefer to buy a gift instead of flowers, Bloomable has a range of gift boxes to spoil the woman in your life. These gift boxes feature everything from candles to nougat to cute plants. Pamper her with Me Time or Relax and Restore, or appeal to her sweet tooth with Magical Moments and Pink Sips & Sweet Sparks – no matter what her preference is, we’ll have something she’ll love. 

Gifts For Him: Love with Thought

If you’re wanting to make the man in your life feel special, Bloomable has gift boxes for him that feel equally considered and meaningful. Choose from gift boxes like Beard Box, Brewed with Love or Smooth and Sauve, each reflecting the recipients unique personality. 

Make this Valentine’s Day feel Personal, Not Predictable

Valentine’s Day in 2026 isn’t about ticking boxes – it’s about being intentional. Think about the feeling you want to convey, and let Bloomable guide you to the perfect gift. Because the thought behind the gift is what remains long after the flower petals have dried up – it’s about the moments shared and the memories created from a gift that expresses what words often fail to.

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