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Caution Urged: Consumers Warned to Exercise Vigilance When Purchasing Food Products on Black Friday

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caution when buying food products on Black Friday

The Department of Health has urged consumers to exercise extra caution when buying food on Black Friday by prioritising quality and safety over quantity and savings to mitigate buying counterfeit and expired foodstuffs, as per SANews.

“Caution when buying food products on Black Friday is crucial. It is indisputable that Black Friday deals provide consumers with discounts and savings on a variety of goods. Therefore, it is important for consumers to guard against purchasing counterfeit and expired foodstuffs by thoroughly checking food labelling and expiry dates on food items to prevent ongoing sporadic cases of life-threatening food poisoning.”

The department has reminded consumers to be on the lookout and report any suspicious goods sold by outlets and retailers to environmental health practitioners or food inspectors at their nearest municipal offices or Consumer Goods Council of South Africa.

“Consumption of expired and counterfeit foods can pose serious health risks, including food poisoning, allergic reactions, and long-term health complications.”

The department said through its food control and environmental health sections, it has been working closely with other stakeholders to raise public awareness about the dangers of consuming counterfeit and expired food products to keep the public safe.

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Also read: Memories Over Merchandise – The Black Friday Revolution you Didn’t see Coming


According to the statement, the country has 1,712 environmental health practitioners, known as health inspectors, spread across 44 districts and eight metropolitan municipalities, serving 62 million South Africans. This data translates to one health inspector for every 36,000 people.

“This means the efforts to prevent the production and selling of counterfeit and expired foodstuffs detrimental to human health cannot be left solely in the hands of food inspectors, but it should be everyone’s business,” the department said.

People should not buy or consume highly perishable products with damaged packaging or lapsed expiry dates, even if they smell and look good.

Meanwhile, the department said the South African Police Service (SAPS) is empowered to investigate and is also authorised, under the Foodstuffs Act, as inspectors and has powers to collect food samples for analysis as part of their investigation, especially where there is a case of unnatural death.

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“Members of the public are not allowed, in terms of this legislation, to take the law into their own hands to conduct any food inspection blitz in food outlets, but they should report any outlet to the relevant authorities,” the department explained.

Tips to identify possible illicit food products:

  • Colour would generally differ from the original because incorrect additives were used to manufacture the fake products.
  • Inconsistency in the texture, smell, and colour of the product.
  • Check if the manufacturing and expiration dates are not contaminated, damaged, or visible.
  • Check the nutrition label on supplements and food items because, in most cases, fake goods contain some discrepancies in the ingredients list.
  • Carefully look at the packaging to see if it is not suspicious because counterfeiters produce close replicas but mostly cannot perfect it.

Also read:

Cautionary Tips: Navigating the Potential Pitfalls of Black Friday Deals

Picture: Unsplash / Rob Maxwell

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